Consulting
Effective Direct Response campaigns involve many elements working in tandem to create success. Managing all aspects of a campaign effectively and in a timely manner can take a considerable amount of time and effort.
Our Consulting Team will help you craft and execute your campaign, on time and on budget. We are happy to work with any of your current suppliers or if you would prefer we are happy to offer you a number of alternatives from our trusted contacts.
Save money on your printing, postage, and data costs by optimize your data! Merge Purge allows you to take names from multiple sources and strategically optimize the data for your mailing.Our specialties include:
- Developing and executing effective Direct Response acquisition campaigns
- Implementing new and proven strategies while planning and coordinating meaningful tests
- Optimizing ongoing marketing communications plans
- Brokering cost effective print solutions and optimizing postage discounts for Direct Mail
- Coordinating with vendors and suppliers to support your Direct Response campaigns
- Creative planning and execution of Direct Mail and Online promotions
CONSULTING IDEAS
Why a checklist is important for any campaign?
You may wonder, is a checklist a useful tool for a marketing campaign? Absolutely! Why, you ask? Because it’s simple, [...]
What’s a holdback file? Is it worth it?
A holdback file is direct mail terminology for what amounts to a “control group”. Sometimes the effect of direct mail [...]
Price, Price, Price
It’s one of the biggest factors in any mail plan. It can determine how many promotions you mail or how [...]
