Not All Lists Are Created Equally
Reaching new customers is extremely important in growing your business, and doing this via direct mail can be extremely effective if done the right way. The power of direct mail is that it gives you the ability to reach the right person with the right offer to achieve your desired [...]
How Are You Generating Your Leads?
Lead generation is an all-important part of cultivating new customers and growing a business. It is the process of making contact with potential customers which leads to awareness and ultimately sales. However, there are many methods in how you can generate leads. Below is a list of 10 Ways to Quickly [...]
Time Management Series – Tip #3
In a fast paced industry like the DM industry, time management and organizational skills are essential to achieve any sort of success. This brings us to the third tip in our time management series. Tip #3: DEALING WITH THE UNEXPECTED - PRIORITIZING Let’s say a co-worker calls in sick, a team [...]
Why Wouldn’t You Want To Do A Merge Purge?
Mailing acquisition data isn't cheap - there's list rental, printing costs, postage, and lost revenue due to undeliverables. If you could reduce these expenses by spending a little money, wouldn't you do it? A Merge Purge will help you achieve these savings by cleaning and deduping your data. Here are [...]
Time Management Series – Tip #2
In a fast paced industry like the DM industry, time management and organizational skills are essential to achieve any sort of success. This brings us to the second tip in our time management series. Tip #2: TASKS IN OUTLOOK Create tasks in Outlook for your projects, big or small, where you [...]
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